Studio IX Collective
A Nationally Visible Platform

Three Partners.
One Powerful
Platform.

The Osprey Collective, SEICON, and USA TODAY Studio IX are coming together to create Studio IX Collective — a year-round platform for women across sports, leadership, innovation, media, and culture.

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Why We Collaborate

Together, we can build
something bigger.

01
The Osprey Collective

The Osprey Collective

Talent, programming, brand partnerships, live events, creators, and production.

02
SEICON

SEICON

Sports, entertainment, innovation, founders, executives, and industry relationships.

03
USA TODAY Studio IX

USA TODAY Studio IX

National storytelling, media credibility, editorial coverage, video, and distribution.

Together, we create a nationally visible experiential, content, and sponsorship platform.

The Case

Why Studio IX Collective

One collective. One shared capability set. A national platform built to engage audiences, elevate brands, and create unforgettable experiences.

Intro

Studio IX Collective isn't simply another event series.

It's a strategic partnership that combines national media, world-class experiential programming, and innovation leadership to create a platform that no single organization could build alone.

We work as one team with a shared set of capabilities — media, talent, partnerships, production, and innovation — creating new commercial opportunities for brands, audiences, and communities.

Media & Storytelling

Reach. Credibility. Amplification.

The collective delivers national storytelling power that carries every activation far beyond the room it happens in.

Collective Strengths

  • National media reach
  • Editorial expertise
  • Content creation & video production
  • Digital distribution & amplification
  • Brand credibility
  • Audience engagement

Talent & Programming

People. Partnerships. Experiences.

The collective brings together influential voices, premium talent, and commercial partners to turn events into experiences people remember.

Collective Strengths

  • Creative strategy & event concepts
  • Talent and speaker programming
  • Athlete, executive & creator network
  • Brand partnerships & sponsorship development
  • Influencer collaborations
  • Community building

Production & Innovation

Execution. Infrastructure. Scale.

The collective operates with world-class production capability and an innovation ecosystem that makes ambitious ideas repeatable.

Collective Strengths

  • Event operations & conference production
  • Stage design & event furnishings
  • Production equipment & technical delivery
  • Logistics & vendor management
  • Innovation ecosystem access
  • Project management

One Collective. Together Unmatched.

The AudienceNational media reach, editorial credibility, and content that travels.

The PeopleTalent, programming, partnerships, and a network that opens doors.

The ExecutionInfrastructure, production, and an innovation ecosystem built to scale.

Together, we create a scalable national platform that delivers measurable value to brands, communities, and audiences through sports, entertainment, business, and culture.

Why This Partnership Works
01

Turnkey Execution

From strategy and sponsorship sales to production and post-event content, Studio IX Collective provides an end-to-end solution that reduces internal workload while delivering premium experiences.

02

Immediate Network

Gain access to professional athletes, entertainers, executives, entrepreneurs, creators, media personalities, corporate partners, and industry leaders through an established national network.

03

Revenue Engine

Beyond producing events, Studio IX Collective creates long-term commercial opportunities through sponsorship sales, branded content, strategic partnerships, hospitality experiences, and original programming.

04

National Scalability

Launch once. Scale everywhere. The platform is designed to travel to major sporting events, conferences, festivals, and destination activations nationwide while maintaining consistent branding, operational excellence, and measurable ROI.

Impact by Design

More Than Events. We Build Platforms That Last.

Studio IX Collective is designed as a year-round platform—not a collection of one-off activations. By combining media, talent, innovation, production, and strategic partnerships, we create experiences that generate meaningful content, measurable business results, and lasting relationships long after each event concludes.

Explore Partnership Options
What We Are Creating

Studio IX
Collective

A year-round platform combining live events, original content, athlete and executive storytelling, sponsor activations, hospitality, youth impact, and national media coverage.

Events
Content
Talent
Sponsorship
Community
Impact
How We Create

Revenue & Visibility.

Revenue

I
  • 01Annual platform sponsors
  • 02Event presenting sponsors
  • 03Category partnerships
  • 04Branded content
  • 05VIP hospitality
  • 06Ticketing
  • 07Brand activations
  • 08Talent and creator campaigns

Visibility

II
  • 01USA TODAY coverage
  • 02Editorial features
  • 03Video interviews
  • 04Social content
  • 05Athlete and creator amplification
  • 06Event photography
  • 07Sponsor storytelling
  • 08Year-round content distribution
Year One

The Event Timeline.

Proven SEICON and Osprey experiences, now expanded through Studio IX Collective.

EVENT / 01

Fan Prix · Las Vegas · November 21

Fan Prix

A high-energy race-week experience in Las Vegas built around female fans, creators, and drivers — with panels, interviews, sponsor activations, and live content capture.

Fan Prix
Fan Prix · Las Vegas · November 21
EVENT / 02

NFR · Las Vegas · December 7–9

Her Arena

A celebration of women across rodeo and Western culture, hosted by Bonnie-Jill Laflin, with athletes, ropers, barrel racers, trainers, fashion, music, panels, interviews, and sponsor activations.

Her Arena
NFR · Las Vegas · December 7–9
EVENT / 03

PGA Show · Orlando · January 26–29

Fairway Forward

A Studio IX Collective space at the PGA Show spotlighting women's golf, the growth of youth girls in the game, and the rise of the female fan — with athletes, coaches, brand leaders, panels, and live content capture.

Fairway Forward
PGA Show · Orlando · January 26–29
EVENT / 04

Super Bowl Week · Los Angeles · February 2026

Power, Play & Purpose

A women-centered leadership and hospitality experience bringing together athletes, team executives, media personalities, founders, creators, and brand leaders.

Power, Play & Purpose
Super Bowl Week · Los Angeles · February 2026
EVENT / 05

WNBA Draft · April 2027

WNBA Draft

A draft-night moment celebrating the next generation of women's basketball — talent, media and brand partners together around one of the biggest nights in women's sport.

WNBA Draft
WNBA Draft · April 2027
EVENT / 06

SEICON

SEICON IV

The annual home of Studio IX Collective, featuring a dedicated stage, women's lounge, panels, fireside conversations, podcasts, networking, sponsor activations, and live content capture.

SEICON IV
SEICON
Year-Round Content Engine

One engine.
Constant output.

STEP 01

Live Events

STEP 02

Interviews & Content

STEP 03

USA TODAY Distribution

STEP 04

Sponsor Visibility

STEP 05

Community Growth

EditorialVideoSocialPodcastsPhotographyBranded Storytelling
Final Vision

We are not building separate events.

We are building the platform where women take center stage at the world's biggest moments.

The Lockup

The Osprey Collective
SEICON
USA TODAY Studio IX

Together, we create Studio IX Collective.