
The Osprey Collective, SEICON, and USA TODAY Studio IX are coming together to create Studio IX Collective — a year-round platform for women across sports, leadership, innovation, media, and culture.

Talent, programming, brand partnerships, live events, creators, and production.
Sports, entertainment, innovation, founders, executives, and industry relationships.

National storytelling, media credibility, editorial coverage, video, and distribution.
Together, we create a nationally visible experiential, content, and sponsorship platform.
One collective. One shared capability set. A national platform built to engage audiences, elevate brands, and create unforgettable experiences.
Studio IX Collective isn't simply another event series.
It's a strategic partnership that combines national media, world-class experiential programming, and innovation leadership to create a platform that no single organization could build alone.
We work as one team with a shared set of capabilities — media, talent, partnerships, production, and innovation — creating new commercial opportunities for brands, audiences, and communities.
Reach. Credibility. Amplification.
The collective delivers national storytelling power that carries every activation far beyond the room it happens in.
Collective Strengths
People. Partnerships. Experiences.
The collective brings together influential voices, premium talent, and commercial partners to turn events into experiences people remember.
Collective Strengths
Execution. Infrastructure. Scale.
The collective operates with world-class production capability and an innovation ecosystem that makes ambitious ideas repeatable.
Collective Strengths
The AudienceNational media reach, editorial credibility, and content that travels.
The PeopleTalent, programming, partnerships, and a network that opens doors.
The ExecutionInfrastructure, production, and an innovation ecosystem built to scale.
Together, we create a scalable national platform that delivers measurable value to brands, communities, and audiences through sports, entertainment, business, and culture.
From strategy and sponsorship sales to production and post-event content, Studio IX Collective provides an end-to-end solution that reduces internal workload while delivering premium experiences.
Gain access to professional athletes, entertainers, executives, entrepreneurs, creators, media personalities, corporate partners, and industry leaders through an established national network.
Beyond producing events, Studio IX Collective creates long-term commercial opportunities through sponsorship sales, branded content, strategic partnerships, hospitality experiences, and original programming.
Launch once. Scale everywhere. The platform is designed to travel to major sporting events, conferences, festivals, and destination activations nationwide while maintaining consistent branding, operational excellence, and measurable ROI.
Studio IX Collective is designed as a year-round platform—not a collection of one-off activations. By combining media, talent, innovation, production, and strategic partnerships, we create experiences that generate meaningful content, measurable business results, and lasting relationships long after each event concludes.
Explore Partnership OptionsA year-round platform combining live events, original content, athlete and executive storytelling, sponsor activations, hospitality, youth impact, and national media coverage.
Proven SEICON and Osprey experiences, now expanded through Studio IX Collective.
Fan Prix · Las Vegas · November 21
A high-energy race-week experience in Las Vegas built around female fans, creators, and drivers — with panels, interviews, sponsor activations, and live content capture.

NFR · Las Vegas · December 7–9
A celebration of women across rodeo and Western culture, hosted by Bonnie-Jill Laflin, with athletes, ropers, barrel racers, trainers, fashion, music, panels, interviews, and sponsor activations.

PGA Show · Orlando · January 26–29
A Studio IX Collective space at the PGA Show spotlighting women's golf, the growth of youth girls in the game, and the rise of the female fan — with athletes, coaches, brand leaders, panels, and live content capture.

Super Bowl Week · Los Angeles · February 2026
A women-centered leadership and hospitality experience bringing together athletes, team executives, media personalities, founders, creators, and brand leaders.

WNBA Draft · April 2027
A draft-night moment celebrating the next generation of women's basketball — talent, media and brand partners together around one of the biggest nights in women's sport.

SEICON
The annual home of Studio IX Collective, featuring a dedicated stage, women's lounge, panels, fireside conversations, podcasts, networking, sponsor activations, and live content capture.
Live Events
Interviews & Content
USA TODAY Distribution
Sponsor Visibility
Community Growth
The Lockup
Together, we create Studio IX Collective.